Empire Delivers NE-YO and Nick Lachey for Club SI Swimsuit, part of Sports Illustratedâ€™s 2011 Launch week events
February 2011. Las Vegas, NV, Club Vanity at the Hard Rock Hotel Tower
For the highly anticipated launch of the Sports Illustrated Swimsuit issue 2011, Sports Illustrated Executive Director of Event Marketing Christine Rosa and Events Director Kristen Leoce again selected Empire Entertainment to provide celebrity entertainment for their marquee event in Las Vegas. At Club SI Swimsuit, the final night of launch week at the Hard Rock Hotel's Vanity Nightclub, Empire secured the television host of the “Sing Off” and multi-platinum recording artist Nick Lachey to emcee the stage program before an eager crowd of over 1000 guests and sponsors. Following the stage program and Swimsuit model reveal, Empire also delivered R&B artist NE-YO who performed a 45-minute set that had the entire club on their feet. Empire was responsible for securing NE-YO and Lachey and handled all details relating to their appearance and performances with the Sports Illustrated Events team. Empire also worked closely with Team Epic who staged all of the launch week events.
Empire is a leading provider of high-profile talent for media events.