Major Financial Service Client Conference With Many Elements in Las Vegas
For the 3rd year in a row, Empire again produced the annual client conference for one of the world's largest financial companies. For this 4 day / 3 evening event, Empire booked and produced all entertainment and provided keynote and topical speakers including authors Ken & Maddy Dychtwald, Neil Howe & Bill Strauss, Jeri Sedlar and Dr. Bruce Pfau.The opening evening featured world-renowned mentalist, Michael Weber, who stunned the audience with his client-approved, custom mind-reading show. The second evening was an Italian-themed dinner, set in the beautiful hotel gardens, and featured festive décor by McNabb-Roick Events and the Ritz-Carlton Lake Las Vegas. Empire complimented this décor and setting by booking classical Italian stringed soloists. Following the dinner, guests walked through the gardens to the Ponte Vecchio Bridge where a beautiful stage was set for concert headline entertainer, Chris Isaak.
For this evening, Empire provided stage & set design, which seamlessly conformed to the bridge architecture and outside surroundings and color schemes, lighting design, sound and all production. Isaak's 90-minute, audience interactive performance was the perfect entertainment for this warm desert night.The third night was a night out on the Las Vegas strip, for which Empire secured 100 tickets for the 'O' performance at the Bellagio. Finally, Empire also designed, built and installed the conference's Resource Center in which a dozen client participants / partners were provided custom-designed spaces to showcase their latest materials to the conferences 300 attendees. This space also served as a place where attendees could relax, network and check email between general sessions. Empire completely transformed a 100' X 50' ballroom space into a stately athletic club environment with custom-made wood desks, backdrops, bookcases, and custom-produced & framed artwork. These elements were complimented with a combination of rentals of leather furniture, beautiful props, floor lamps, trophies, newspaper racks, antique desks and a library area.
An email bank was custom-built in the form of a library study carral. The client indicated how pleased they were with the work that Empire had done for them with an onstage moment of recognition by the company's COO who stated, "Each year, Empire raises the bar…"
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
