Empire Delivers Sumo Grand Champion and Others for Global Computer Company Incentive Program
When a multinational computer company needed to find a special speaker with unique criteria for an incentive program in Hawaii, Empire worked with the company's chosen production company to identify an out-of-the ordinary choice that would far exceed the client's expectations. The speaker needed to appeal to employees throughout Asia but, if possible, would also have an American or Hawaiian connection. The client wanted the speaker to deliver a wow! factor but they also wanted a compelling and inspiring life story. Leveraging our connections in Japan, Empire was able to identify and deliver the highly respected, just-retired Sumo wrestling Yokozuna (Grand Champion), Akebono, to appear at the program. Akebono, an American (a Hawaiian native) and a sports celebrity in Japan on par with Michael Jordan in America, was a knockout with the hundreds of attendees, almost all of whom waited to greet the star personally after his speech. Empire is the industry's leading one-stop-shop for speakers of every genre and is the ideal resource when you are looking for 'Out-of-the-box' ideas that are hard to find on the 'usual suspects' speaker bureau lists.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
