Duran Duran first-ever corporate event in New Orleans

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October 1, 2003

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When corporations look to entertain their customers, partners and employees with something extraordinary, they turn to Empire Entertainment to provide experiences that are new, unique and have never been done before for a corporate event. Such was the case when Empire delivered super group Duran Duran for their first ever-corporate event. Challenged by a global software company to deliver a unique concert experience for an international audience of 5,000 of their most important partners and customers, Empire negotiated for and secured Duran Duran just prior to the commencement of their U. S. tour.

Duran Duran featured all five original members, Simon Le Bon, Nick Rhodes, Andy Taylor, Roger Taylor and John Taylor. The well-rehearsed and dynamic band performed many of their classic hits including "Rio," "The Reflex," "Hungry Like The Wolf," "Wild Boys," "Ordinary World" and "Notorious" among others. Their high-energy show was held on an outdoor stage on the banks of the Mississippi River and featured video projections, laser light show and plenty of onstage action for the audience. The international audience danced and sang throughout the set and brought the band back for encores. They closed the evening with a dynamic version of "Girls on Film."

Empire is the industry leader in delivering new talent to corporate stages worldwide.

A modern event space decorated with greenery, featuring sleek tables and chairs with a Microsoft Connect() sign.

Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.

A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.

Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.

Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.

To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent

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