Empire Produces Several Nights of Headline Entertainment in Puerto Rico for Global Beverage Company
When an international beverage & food company sought to convene their global management of many divisions in Puerto Rico for four days of business meetings, activities and entertainment, they turned to Empire Entertainment to manage the complex series of events, the wide variety of talent and the issues of producing meetings & performances in Puerto Rico.The conferences were ably managed by Kaleidoscope Productions but the entertainment which included performances by Harry Belafonte, Jon Secada and Celia Cruz with the José Alberto Orchestra were managed by Empire Entertainment.
The Harry Belafonte and Jon Secada shows were staged at the Hyatt regency Cerromar Beach but the focus of the engagement was an event staged outdoors in Old San Juan in a the Quartel de Bellaja, a colonial era building featuring a large indoor courtyard.For this engagement, Empire worked closely with the client, the caterer, the designers and a variety of production vendors and talent to deliver a seamless event with state of the art sound, lighting and staging in the unpredictable outdoor weather of Puerto Rico.Empire brought in massive staging, fully self-sufficient electrical power systems, a lighting system that included a huge number of instruments to light the historic architecture of the courtyard, state of the art sound that served the needs of both the CEO who addressed the audience and the series of bands who led the international guests in dancing late into the night.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
