Grammy Nominees Los Lobos Sets The Las Vegas Strip on Fire for Global Software Company Event
Every year one of the world's largest software companies holds a major conference and event in Las Vegas to bring together managers & developers. One of the highlights of this conference is the final night event for which Empire provides the entertainment. In 2003 Empire delivered The Blues Brothers featuring Dan Aykroyd & Jim Belushi to play for this group at the House of Blues in Las Vegas. This year's event was held outside on the Brooklyn Bridge setting and inside the ESPN Zone at the New York, NY Casino in Las Vegas, NV. The event fell on a perfect moonless night on the Las Vegas strip and Empire delivered legendary, Grammy nominee Los Lobos to bring their high-energy fusion of Mexican and East Los Angeles-flavored rock and roll to this audience.
Empire constructed a large stage at one end of the Brooklyn Bridge with self climbing truss, supporting both front and rear lighting with moving light package and state-of-the-art DV-dosc line-array speaker system, providing clear audio coverage for the entire bridge without the need for cumbersome delay speakers.These state-of-the-art lighting and sound systems created an ideal concert experience for the audience of 1800 as well as the hundreds of onlookers on the Las Vegas strip itself. Los Lobos gave the audience a screaming set of their hits including "Don't Worry Baby," and their cover of Richie Valens "La Bamba," but also included other covers such as The Who's "My Generation," and Neil Young's "Cinnamon Girl." The band's screaming guitars and hard-rocking beats and Spanish & English vocals had the international audience on their feet and they brought them back for three encores.
The combination of the music, the setting and the night was the perfect, high-energy highlight of an evening in Las Vegas. For this production Empire recommended and contracted Los Lobos and provided all production including outdoor staging, sound, lighting, backline, power distribution and logistics and onsite event management.
Empire is a leading provider of headline concert entertainment for corporate meetings & events. We are very skilled and experienced at matching the right talent to each audience and setting.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
