Empire Partners with Fait Accompli To Present Pat Benatar at a very Special private Event in Canada

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July 1, 2004

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When British event company Fait Accompli sought to produce a major, private event in rural Canada for one of their top clients, they partnered with Empire Entertainment to secure entertainment & production services. For this event, a North American party for a couple to be married the following week in France, Fait Accompli created an enormous series of tented spaces on a farm in Rural Canada, about 3 hours outside of Toronto. The tented areas included an arrival area, a cocktail lounge, a main dining room a performance space for local talent and family performances, and an after-party nightclub space where a performance by Pat Benatar and DJ dancing took place.

Empire worked with Fait Accompli to secure a headline entertainer that would play the hits from their generation - the 80's - Empire was able to secure Pat Benatar and Neil Giraldo to perform a concert of their greatest hits including "Hit Me With Your Best Shot," "Heart Breaker," "We Belong," "Love is a Battlefield" and "Shadows of the Night." The audience loved the performance and danced throughout. At one point, the lead guitarist and Pat Benatar's husband, Neil Giraldo, walked through the tents playing a guitar solo. Immediately after the performance, guests stepped outside the tent for a spectacular fireworks show in the farm fields and a meet & greet with Pat Benatar. For this event, Empire contracted and handled all logistics for Pat Benatar and her band and crew, provided staging, all concert & other area sound systems, all decor and stage lighting, all band gear and onsite stage management of the many performances and components of the evening. Empire also provided a video installation to loop a custom DVD of the bride & groom throughout the event. Empire also handled all cross-border equipment shipping, work permits and taxation issues relating to the performance in Canada.

Empire is a major producer of events throughout North America and the world and is a leading producer of high-end events for private individuals around the world.

A modern event space decorated with greenery, featuring sleek tables and chairs with a Microsoft Connect() sign.

Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.

A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.

Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.

Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.

To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent

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