Release of Disney's Hunchback of Notre Dame

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June 1, 1996

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Empire's growing theme party division creates company theme parties for a wide variety of audiences — from corporate clients to company employees. This past summer, the Disney Corporation hired Empire Entertainment to produce a party for affiliates of their film "The Hunchback of Notre Dame." The result was a festive event which captured the look and era of the film, featuring medieval characters, organ music, fine cuisine and a venue recalling the interior of the historic Notre Dame.

Site-selection, decor and menu and live entertainment are all a part of Empire's theme party services. When it came to selecting a site for Disney's "Hunchback" event, Empire chose New York's Landmark on the Park, an historic church and party venue that perfectly captured the essence of the film. The interior was illuminated with custom-made lights and banners promoting the movie and Disney's corporate identiy.In keeping with the party's medieval theme, Empire hired actors and actresses from the Renaissance Fair to play roles representative of the film's European era. Actors playing minstrels, jugglers, kings and commoners joined characters from the film to man craft-stations, which enabled children of affiliates to partake in a variety of playful activities including necklace creation to statue painting.

Previous to "The Hunchback of Notre Dame's" successful launch party, Empire worked with Disney to create another theme-oriented movie-launch celebration for the motion picture "Toy Story."

A modern event space decorated with greenery, featuring sleek tables and chairs with a Microsoft Connect() sign.

Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.

A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.

Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.

Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.

To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent

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