Empire Delivers Superstar Queen of Disco Donna Summer for Four Incentive Program Concerts
When a multinational corporation hired a leading production company, DEVLINHAIR Productions, Inc., to plan and produce one of their largest annual sales incentive meetings, they then turned to Empire Entertainment for help in securing the evening headline entertainment. The client wanted an upbeat, headline performer who could deliver a fun, dance-oriented show that would include many hits familiar to an international audience. Through Empire's longstanding relationships with talent, Empire was able to deliver the Queen of Disco, Donna Summer, to perform four outstanding dance concerts for audiences of approximately 900 guests each. And what spectacular concerts they were. Singing a 75 minute show including such hits as "Last Dance," "MacArthur Park," "Hot Stuff," "Bad Girls" and "On the Radio," Donna Summer had the crowd up from their dinner tables and dancing within minutes. The guests were so thrilled with Donna Summer's performance, that she was rated one of the best performers they have ever had for this annual program.
Empire is the leading source of headline entertainment for corporate meetings and events and often works in partnership with production companies from around the world to assist them with identifying, booking, contracting and producing headline talent of every type.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
