Michael McDonald Thrills a Technology Audience With an Intimate Dinner Concert
At a recent multi-day technology conference for high level customers in Seattle, Empire presented former Doobie Brother and five time Grammy Award-winning singer songwriter Michael McDonald. For this intimate event which took place at the Triple Door Club in Seattle, Michael performed a greatest hits concert with a band consisting of keyboards, bass, drums, guitar, a hirn section and backing vocals.Michael performed a career retrospective concert including Doobie Brothers hits as well as his more recent Motown work. The 90 minute set included such hits as "It Keeps You Runnin,'" "I Keep Forgetting," "Reach Out," Grapevine," "I Second That Emotion," "You Belong to Me," "Minute by Minute", "What a Fool Believes," "On My Own" and "Takin' it to the Streets" among many others. Michael's distinctive voice was in perfect form as he thrilled the audience and ultimately got them up dancing before the encore. For this event, Empire booked and contracted Michael McDonald, provided all air, room and ground transportation logisitics, coordinatied production and stage managed the show Onsite.
Empire is a leading producer of headline entertainment for corporate meetings and events.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
