Empire Delivers Modern Jazz Legend Diana Krall for A Major Corporate Anniversary Event
When a major international electronics company wanted to celebrate their 50th Anniversary and kickoff an annual product expo in New York, their production company, MJM Creative Services, turned to Empire Entertainment to secure and produce the right entertainment for their dinner event.Empire worked with MJM's producers to identify and select various candidates that would appeal to their large, international audience which encompassed salespersons, customers and the company's global CEO. In the end, it was decided that the Grammy Award-winning jazz artist Diana Krall held all of the right attributes to make her the ideal choice for the engagement.
Talented, young, attractive and the top of her craft, Diana Krall was the right candidate for the job. To open the dinner event with just the right walk-in dinner music Empire delivered New York based group Paul Tillotson & The Love Trio who kept the audience of over 1000 entertained with their lively jazz background standards.Following the dinner, Diana Krall and her jazz trio took the stage and were introduced by none other than musical legend and husband to Diana Krall, Elvis Costello.Foe the next 60 minutes Diana delivered a set up sultry ballads and jazz standards that slowly warmed up the guests and overcame the size of the room with the intimate charm of a jazz club. At the end of the performance with an upbeat rendition of "I'm Walkin'", guests gave Diana Krall a standing ovation.
Empire is a leading producer of headline talent in New York and around the world and works closely with world class production companies like MJM Creative Services to accommodate the entertainment needs of their clients.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
