Empire Delivers Improv Comedian Wayne Brady of ABC Television's 'Whose Line Is It Anyway?'

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March 1, 2006

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There are great rewards and great challenges to producing the same corporate meeting for a group year after year. Such is the case with Empire Entertainment's long standing relationship with one of the world's largest investment banks. For many years, Empire has delivered top name talent and attractions at the annual client conference of this client, to a highly educated and sophisticated group. Over the past several years, Empire has delivered for this meeting intimate performances by Ray Charles and his 44 Piece Orchestra, The Beach Boys, Latin sensation Albita, comedian Al Franken and Glenn Frey to name a few. This year, the client wanted something completely different - something interactive.

Empire Entertainment suggested and delivered "Who's Line Is It Anyway" star Wayne Brady. The result was like nothing they'd ever seen before. Best known for his role on ABC's television show Whose Line Is It Anyway?, and for a memorable sketch on Comedy Central's Chappelle's Show, Brady astounds his audience with dead-on impressions of various singers and sense of humor. However, the highlights in his 60 minute shows are they ways he incorporates audience suggestions and uses the audience members to create spontaneous comedy. It is not only challenging to make songs and movie sketches "on-the-fly", but to make them personalized to the client and attendee without humiliating the audience or the client, is the mark of a truly talented artist. Wayne Brady achieved this and more and delivered a hysterical and appropriate show that had many in the audience wiping away tears of laughter as they exited the ballroom.

From Wayne Brady and Gotham City Improv to the Second City National Touring Company, Empire Entertainment is a leader in presenting improv comedy for corporate events.

A modern event space decorated with greenery, featuring sleek tables and chairs with a Microsoft Connect() sign.

Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.

A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.

Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.

Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.

To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent

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