2nd Annual Matt's Promise Charity Gala
On Wednesday, May 16, 2007, Empire Entertainment's Not-For-Profit Division produced the second annual Matt's Promise Foundation Benefit & Concert to raise funds to fight various terminal illnesses for the young including cancer and Ducheynne muscular dystrophy. The sold out event was attended by over 500 guests and was held at the spacious, modern former SoHo Gallery Building, Skylight Studios in New York, NY.The event featured a silent auction of black & white photographs and a live auction of luxury goods and services, including one-of-a kind lots such as invitations to the exclusive premier party of HBO's hit show "Entourage" and a Fender guitar signed by Steve Miller.
The evening included a cocktail reception and silent black and white photography auction, a seated dinner, a live auction program and a 75 minute concert by The Steve Miller Band that had all the guests on their feet and dancing. The Steve Miller Band played all of their hits including "Fly Like an Eagle," "Take The Money & Run," and "Jet Airliner."Platinum sponsorships of $25,000 and more included a VIP meet and greet and photo op with Steve Miller.
Empire's Not-For-Profit Division provided event production for this program including event development and budgeting, package and table sales, securing donation of live auction packages, gift bags and silent auction photography, decor and table settings, production including all staging, sound, lighting and video, booking the Steve Miller Band and onsite production.The successfull evening raised in excess of $900,000 for Matt's Promise.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
