FilmAid International Gala
FilmAid International is an extraordinary not for profit organization founded by producer Caroline Baron that partners with Hollywood studio and sponsors to provide motion picture entertainment in refugee camps around the world. For their first ever gala event, FilmAid selected Empire Entertainment to serve as production company. The gala event was held at the Time Warner Cafe in New York City and was attended by over 600 guests. The event commenced a VIP Screening of "God Grew Tired of Us" followed by a panel discussion with Dan Harris. Afterwards guests moved into a cocktails / hors d'oeuvres reception for which Perrier Jouet and Dewars were champagne and liquor sponsors.
Up next was a brief speaking program with remarks by Caroline Baron and the evening's two honorees, Tribeca Films founder Jane Rosenthal and Ambassador Richard Holbrooke.The high-point of the evening was a 20-minute, solo acoustic concert performance by legendary musician Elvis Costello who performed hits including "Allison" and "What's So Funny 'Bout Peace, Love & Understanding?" The event was attended by many celebrities including Ed Burns & Christy Turlington, Danny Glover, Julia Ormond, Matt Dillon and more.For this highly successful, first-time fundraiser Empire provided all production including the Elvis Costello concert, stage management, logistics and coordination and goody bags / in kind andsponsorship solicitation, arranging for sponsorship / donations from HBO, Dewars, Perrier Jouet, Dylan's Candy Bar, Time Out Magazine, Shu Uemura, Judith Ripka, Leading Hotels of the World and others.
Empire is proud to support the efforts of FilmAid International. More information about the charity and information on how to make donations is available at http://www.filmaid.org/
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
