Empire Entertainment Produces International Superstars Pink and Daughtry at Outdoor Employee Event
This summer, Empire had the privilege to book, contract & manage the headline entertainment for one of the world's largest global corporations and at one of the largest annual corporate events held in America. The highlight of the multi-day conference was an outdoor concert co-headlined by double Grammy- winning artist, Pink and double platinum recording artist, Daughtry. For this concert, Empire was able to negotiate deals with both artists, allowing them to share the stage for an extraordinary night of music, blowing away thousands of young business men & women from around the globe. The artists performed in an outdoor amphitheater at the Six Flags amusement Park.
Although it was a hot Atlanta night where the temperature reached into the 90's, the heat didn't begin until both bands tore into their high-energy sets. Beginning with a rocking 65-minute set by Pink and her band, the audience was on their feet as they performed award-winning greatest hits such as "Get the Party Started," "So What," "Just Like a Pill," and "Who Knew." Following the amazing performance by Pink, Daughty took the stage to wow the audience with yet another 65-minute set. This time the audience sang along as the band performed radio hits such as "It's Not Over," "Home," Feels Like Tonight," and "What About Now."
Empire is the leader in securing contemporary musical talent for business meetings and events.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
