Empire Delivers Deepak Chopra as Keynote Speaker for a Global Technology Audience

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July 1, 2012

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One of the toughest challenges when selecting a business speaker is finding someone with truly global appeal. Empire was presented with such a challenge by a global technology company, who looked to present a speaker that would appeal to an audience comprised of attendees from over 140 countries. To answer this challenge, Empire recommended a speaker that Time magazine heralds as one of the top 100 heroes and icons of the century, the founder of The Chopra Foundation and the Chopra Center for Wellbeing, Dr. Deepak Chopra. As an author of more than 65 books, that have been translated into 35 languages and sold more than 20 million copies worldwide, Dr. Chopra’s international recognition and profile as “one of the pre-eminent leaders of the mind-body-spirit movement” were the perfect fit. In the center of an audience of over 12,000 people at the Air Canada Centre in Toronto, Canada, Deepak Chopra circled the stage as he delivered a 15-minute keynote and participated in a 10-minute moderated Q&A discussion with a company executive, where he covered the topics of Leadership, Spiritual Solutions: Answers to life’s great challenges, and The Future of Wellbeing . The Future of wellbeing speaks to the world as it is today and the importance of wellbeing in all aspects of life: Spiritual, Physical, Economic, Career and Social. One of the highlights of the presentation was when Dr. Chopra spoke on the impact of digital and social media and the impact it is having on our wellbeing, which really rang true to the global technology audience that surrounded him. Following his presentation, Dr. Chopra participated in a meet & greet session with VIP guests and client senior management. Empire handled the negotiation and contracting of Dr. Deepak Chopra’s services, coordination of all logistics, including precision international arrival and departure planning between Dr. Chopra’s teaching schedule in Chicago, and his radio show in New York, as well as all onsite management.Empire is proud to present many of the world’s leading speakers and is a leading source for keynote speakers of global stature.

A modern event space decorated with greenery, featuring sleek tables and chairs with a Microsoft Connect() sign.

Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.

A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.

Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.

Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.

To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent

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