Empire Japan Helps Produce a Thought Leadership Event for the Japanese Prime Minister at the World Economic Forum, Davos
In January 2013 Empire Entertainment’s Tokyo-based Asia Division was honored to serve as a producer of a series of keynote speaker sessions hosted by the Japanese Prime Minister’s Office (Kantei) for the World Economic Forum (WEF) Annual Meeting 2013, otherwise known as the DAVOS meeting.The sessions, entitled “SpeakerBox” were the Japanese Prime Minister’s office’s answer to programming a “Japan Night” event, an evening organized to accommodate the forum attendees. For this amazing event, Empire was responsible for the core elements such as content producing and stage directions. Everything from titles, themes, copywriting, speaker liaison, stage settings and production were managed by the Empire team. We also had the honor of working directly with the Japanese Prime Minister, Mr. Shinzo Abe, to help produce his video speech on the subject of Japan’s future and its Vision in English, which appealed to the DAVOS audience. In addition to fulfilling the audiences’ appetites with wonderful Japanese delicacies such as freshly prepared Sushi and Bento, the attendee’s minds were also stimulated by the innovative and thought-provoking ideas shared by some of the world’s greatest thinkers including the following:Mr. Yasuchika Hasegawa (President and Chief Executive Officer, Takeda Pharmaceutical Company Limited)Prof. Muhammad Yunus (Chairman, Yunus Centre Nobel Peace Prize recipient)Ms. Sadako Ogata (Former President, Japan International Cooperation Agency)MISIA (Japanese Singer / Official Supporter of JICA-TICAD V)Mr. Akira Oshima (Honorary Executive Chef, Japanese Restaurants, Hotel Okura Amsterdam)Ms. Yoshiko Ueno-Mueller, Author and “Sake Samurai”Mr. Atsutoshi Nishida (Chairman of the Board, Toshiba Corporation)Mr. Ian Bremmer (President and founder of Eurasia Group)Mr. Yorihiko Kojima (Chairman of the Board, Mitsubishi Corporation)Mr. Klaus Schwab (Founder and Executive Chairman, World Economic Forum)Empire is proud to serve governments throughout the world with creative and production services for high level thought leadership forums and conferences and is a leading producer of Head of State level events.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
