Lincoln Center Corporate Fund Event Honoring Karl Lagerfeld
Lincoln Center, a beacon of New York City’s musical and performing arts culture, has recently added fashion to its famed programming repertoire with Fashion Week, industry events, and an annual conversation series honoring the industry’s biggest icons. Kicking off the inaugural conversation, The Lincoln Center Corporate Fund presented legendary Chanel and Fendi Creative Director, Karl Lagerfeld, on the Adrienne Arsht Stage of Alice Tully Hall.
The format for the presentation was an interview of Lagerfeld led by Academy Award nominee Jessica Chastain. Chastain led the audience through a revealing, deeply personal conversation about the life, career, and philosophy of this most enigmatic artist in the field of Fashion. The glamorous evening began with a "white-on-white" champagne reception in the Morgan Stanley lobby of Alice Tully Hall, just feet away from the red carpet glittering with nonstop flashes of photographers’ cameras. Once guests moved into the theater for the program, the same space was transformed into a "black-on-black" dining room for a black tie dinner. This stark, minimalist approach to the decor, punctuated by the contrast, created a high-impact and truly "Karl” experience, while minimizing costs and maximizing net funds raised.
In addition to continuing fashion programming in the Lincoln Center slate of events, this evening also marked the Lincoln Center Corporate Fund’s first gala fundraiser. All proceeds from the evening will benefit the Fund, which provides unrestricted support to 10 performing arts organizations at Lincoln Center including The Chamber Music Society of Lincoln Center, Film Society of Lincoln Center, Jazz at Lincoln Center, Lincoln Center Theater, The Metropolitan Opera, New York City Ballet, New York Philharmonic, The School of American Ballet, Lincoln Center for the Performing Arts, and The Juilliard School, Jessica Chastain’s alma mater. To learn more about the Corporate Fund and to donate please visit http://www.lccorporatefund.org
We were honored to be involved in another program at Lincoln Center in support of the arts.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
