Inaugural Fragrance Foundation Talks 2014
We recently partnered again with The Fragrance Foundation to produce their inaugural Foundation Talks, a series of lectures showcasing thought-provoking speakers from a variety of backgrounds.
Opening with remarks by Fragrance Foundation President Elizabeth Musmanno and Board Chair Jill Belasco, the program included several noteworthy speakers. Caryl Stern, President and CEO of the U.S. Fund for UNICEF, followed President Clinton with a passionate speech about her mission to eradicate hunger, disease and poverty among the world’s children. Stefan Sagmeister, Creative Director with Sagmeister & Walsh, gave a humorous and insightful talk on design and happiness. “As a designer I asked myself, is it actually possible to become happier in my field? And the easy answer is, of course. I should do more of the stuff I love to do and less of what I don’t like to do.”
Internationally recognized innovation and creativity expert, Sir Ken Robinson, ended the afternoon’s talks. His lively presentation covered the role of innovation and education in tackling economic and cultural challenges such as inequality, instability and environmental issues. He said, “The Key to the war against inequality is not aid programs but education programs.” This was the third project for which we were tapped by the Fragrance Foundation, again serving as overall event producer.
Empire is a leading producer of thought leadership forums for all industries and sectors, and is a key resource for keynotes speakers and celebrities of all types. For more information on The Fragrance Foundation, please visit their website at www.fragrance.org.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
