NetScout Asia Reseller Summit
From May 25-28, 2014, NetScout Systems, Inc., an industry leader for advanced network, application and service assurance solutions, held its Asia Reseller Summit in Osaka, Japan. NetScout’s U.S. events agency for the Summit, Opus Events, called on Empire to handle all Destination Management and Coordination Services in Japan.
Empire managed logistics for over 100 NetScout guests and staff for their visit to the Ritz-Carlton Hotel Osaka where the Summit was held. A welcome reception was held on the first night with beautifully atmospheric live music provided by Ito Maiko, a popular traditional “Koto” Japanese harp player cast by Empire.
On the second evening, NetScout held an Awards Dinner for which Empire cast Japanese samurai sword performance artists, KAMUI, whose highly skilled swordsmanship and storytelling has gained them high praise around the world. KAMUI’s dramatic performance on the night demonstrated why director Quentin Tarantino turned to them for expertise for his hit movie, Kill Bill.
On the third day of the Summit, Empire, working with a local tourism company, arranged a tour of Kyoto – Japan’s cultural heart – where participants had the chance to visit several UNESCO World Heritage Sites including The Golden Pavilion and Kiyomizudera Temple.
The fourth and final day saw guests departing the hotel, with our staff making sure that they were looked after for their ongoing journeys.
Because of detailed planning and local expertise, Empire was able to ensure smooth logistics, exceptional entertainment and many pleasant memories for NetScout’s team in Japan. We look forward to welcoming them back.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
