Pride of Japan: enra at Cyber3 Conference Okinawa 2015
Under the sponsorship of the Cabinet Office of Japan,the Cyber3 Conference Okinawa 2015 was held on November 7-8, 2015. Aspart of this event, host venue of the G8 2000 Okinawa Summit, The Busena Terrace, hosted the Cool Japan Dinner, during which enra gave a magnificent performance for theGovernor of Okinawa Prefecture as well as 300 other leaders in politics,business, society, and media from throughout Japan and around the world.
With enra’s experience performing at the PrimeMinister’s Official Welcome Dinner for International Olympic Committee representativesduring the Tokyo 2020 Evaluation Commission Visit in March 2013, the CabinetOffice wanted to book enra again, and with their enthusiastic interest, we madeit happen.
Leading up to this event, Empire worked closely withenra’s creative director on the details of the show and to make it asuccess that the Japanese government would be proud to show the world. Inresponse, the distinguished guests from all over the world that saw enra livein Okinawa filled the venue with thunderous applause.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
