Salesforce World Tour Tokyo 2017
Once againEmpire's Tokyo office had the opportunity to produce the leadingJapanese IT event for the fifth year in a row. Salesforce.com continues to bring together the brightest businesses andtechnology leaders who are focused on expanding in the cloud-based and mobilecomputing realms. This exciting eventgathers leaders from around Japan to Tokyo for two full days of sessions,expos and events.
Salesforce.com this year hosted over 8,200 attendees over the course of two days atthe Prince Park Tower and Tokyo Prince Hotel in Tokyo.
This year’s keynote speakers included Keith Block (Presidentand COO Salesforce), Shinichi Koide (Chairman, President & CEO SalesforceJapan), Akito Mizuno (President Mizuno Corporation), Tsutomu Isobe (President AmadaHoldings Co. Ltd.), Haruki Mukai (Cabinet Secretariat Councilor), with a specialperformance by Japan’s famous singer Crystal Kay. This year the Fortune CEOSeries was held to highlight experts from various fields, bringing manyexciting speakers to the stage. The Fortune CEO Trailblazer Panel kicked offthe first day’s activities, followed by a keynote in the afternoon with aFortune CEO Fireside Chat.
This year’s exhibition hall also highlighted the growth ofSalesforce with an increase to over 80 companies, significantly more than lastyear. The Tokyo Prince Hotel, locatednext to the Prince Park Tower, was rebranded the Trailblazer Zone and was the mainhub for developer experts and a wide range of technology sessions.
Empire’s Tokyo-based Asia division was responsible for allevent design, production and management, including technical production andcoordination.
Empire is a leading producer of global conferences andevents in the Asian region and serves as the partner of choice for some of theworld’s most sophisticated technology companies to produce their premierbusiness events.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
