Spring of Le Brasch
Since the late 1800s, this top watchmaker company has written some of the finest chapters in the history of haute horlogerie, including a number of world firsts. To continue their rich legacy, it was a natural choice for this luxury brand to have Empire Entertainment Japan helm all aspects of their three day event.
With the theme "Spring of Le Brasch", held at the beautiful G735 Gallery in Tokyo, Empire transformed this modern luxury car gallery to the lush Vallée de Joux. With over 200 brand guests in attendance, all was instantly transported from Tokyo to the beautiful greenery of the Vallée de Joux, Switzerland.
The highlights of the evening was an original menu by acclaimed French restaurant Joel Robuchon and an original live performance by Empire Artist's very own juggling extraordinaire, Yuusaku Mochizuki.
Empire Entertainment is a leading producer of events and programs for luxury brands throughout the world.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
