The UN Women HeForShe IMPACT SUMMIT
As part of the 2018 United Nations General Assembly (UNGA), UN Women presented their annual HeForShe IMPACT Summit in New York City which convened world leaders, global CEOs, activists and celebrities to introduce the latest groundbreaking solutions to achieve gender equality around the world.
Her Majesty Queen Rania, Hashemite Kingdom of Jordan, President of Iceland Guðni Th. Jóhannesson; President of Malawi Arthur Peter Mutharika; President of Finland Sauli Niinistö; Award-winning Actress and UN Women’s Global Goodwill Ambassador, Anne Hathaway, and Actor and Activist, Winston Duke were among those participants who issued a global call to action for gender equality during the daytime program. Musical Artist MILCK also performed.
During this fourth annual event, hosted by Under-Secretary-General of the UN and the Executive Director of UN Women, Phumzile Mlambo-Ngcuka, and MC’ed by Senior Advisor to the Under-Secretary-General & Executive Director of UN Women Elizabeth Nyamayaro, HeForShe focused on three distinct initiatives based on the work of its HeForShe Champions:
• The HeForShe Proven Solution on How to Achieve Parity in Global Leadership: Emerging from the work of HeForShe IMPACT Champion PwC Network, which has moved from 18% female representation on its Global Leadership team to 47% in just 15 months, the solution sets out a roadmap for other organizations to follow.• The HeForShe Emerging Solutions for Gender Equality Report, containing 34 emerging solutions on how to achieve gender equality. These concrete solutions address a wide range of issues, including closing the gender pay gap, ending gender-based and sexual violence, and achieving parity across society.• The HeForShe Male Allies Guide for Gender Equality – Tips for Understanding and Managing Your Emotions, built on a program pioneered by the Government of Finland, a HeForShe IMPACT Champion, to enlist army conscripts to prevent violence against women.
One of the highlights of the event was the official announcement of the newest HeForShe Champions including Chief Executive Standard Bank Group, Sim Tshabalala; and Secretary-General of the World Organization of the Scout Movement, Ahmad Alhendawi.
In the lead-up to the event, HeForShe launched #MorePowerfulTogether, inviting landmarks around the world to turn off half their lights to demonstrate the power lost when women are underrepresented. The IMPACT Summit underlined this message by bringing together champions from all corners of society to demonstrate that we are truly more powerful together.
Empire was once again proud to serve as the overall event producer overseeing and handling the event venue, guest experience, event layout, video and audio, live-streaming, staging, scenic aspects and stage management of the program.
Created by UN Women in 2014, the HeForShe solidarity movement has so far mobilized 1.7 million men as advocates for gender equality.
For more information and to view the livestream visit http://heforshe.org
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
