The Eurasia Group GZERO Summit in Tokyo

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October 1, 2018

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A wide range of topics in the realm of geopolitics were discussed with the appearance of such special guests as Taro Kono, Foreign Minister of Japan, and Yuriko Koike, Governor of Tokyo.

The GZERO Summit is a unique event in Japan that gathers Japanese CEO’s, political and opinion leaders from Japan and abroad together for a day event where extensive discussions were undertaken about the current geopolitical situations around the globe.

It is the first partnership with Eurasia Group and Empire and we hope many more will follow into the future.

Empire coordinated overall planning, production, venue management, construction, creative management, printing, technical control, and on-site operation.

A modern event space decorated with greenery, featuring sleek tables and chairs with a Microsoft Connect() sign.

Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.

A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.

Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.

Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.

To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent

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