Empire Delivers Seal to Perform for a Tech Power Crowd During CES
Among the many events that happen in Las Vegas during the Consumer Electronics Show (CES), MediaLink’s annual Executive Dinner is among the top tickets in town for the tech power crowd. Working closely with the teams from MediaLink and Diversified Production Services, Empire delivered Grammy Award-Winning artist, Seal, who performed an incredible 45-minute set made up of Standards classics (from his 2019 Grammy nominated album) such as “I Put a Spell on You,” and all of his greatest hits including, “Kiss From a Rose,” “Killer,” “Fly Like an Eagle,” and “Crazy,” which made the guests demand an encore!
Alongside MediaLink’s Chairman and CEO Michael Kassan, approximately 500 guests were in attendance. They included Katie Couric, Arianna Huffington, Pamela Drucker Mann, Bob Pittman, Martin Sorrell, Gary Vaynerchuk and top executives from AT&T, Xandr, Adobe, Samsung, Unilever, Hulu, Google and more.
Empire is a leading provider of celebrity talent and headline entertainment for corporate events and has worked extensively at the Consumer Electronics Show.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
