The Ritz-Carlton Japan Video Project

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August 1, 2020

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The Ritz-Carlton approached Empire Japan to create a brand video to introduce all five properties in Japan: Tokyo, Osaka, Kyoto, Nikko and Okinawa. Touring across Japan for three weeks, the Empire Video team captured signature, unique moments that each property offers to their guests.

The Empire Video team also created a promotional video for newly opened Ritz-Carton Nikko to showcase their sophisticated architectural design and special secluded location.

The Ritz-Carlton Brand Video
https://youtu.be/1IMVZVOloXs

The Ritz-Carlton Nikko Video
https://youtu.be/4VQBu-a6R4I

A modern event space decorated with greenery, featuring sleek tables and chairs with a Microsoft Connect() sign.

Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.

A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.

Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.

Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.

To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent

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