Salesforce Live:Virtual
As the business environment has changed, companies are being forced to rethink the way they are organized. How do we reconnect with our customers, partners, employees, and communities in this new way of life? On December 9 - 11, 2020, Salesforce.com hosted a virtual conference entitled “Salesforce Live” to address these issues and more.
This virtual conference offered discussions and opportunities about the future of business and introduced case studies of leading companies that are transforming their businesses and organizations.
Empire worked closely with Salesforce to develop and produce the opening session of the virtual conference. Using a motion tracking system to link a CG space in real time, Empire created a virtual national park where Shinichi Koide, Chairman, President & CEO Salesforce Japan, gave his welcoming speech.
Empire was responsible for the overall CG production, directing, filming and editing. We are proud to have worked with Salesforce once again and continue to act as a leader in producing virtual events.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
