Enactus World Cup 2021
The Enactus World Cup 2021 took place virtually from October 14-21, 2021, showcasing and celebrating the work of 72,000 Enactus nextgen leaders from around the globe creating a better, more sustainable world.
This year’s Enactus World Cup was hosted by Jeff Houghton and Adesina Sanchez. The four-day programming gathered esteemed business leaders, Enactus Alumni, and 1,000+ students from more than 30 countries to experience Passion on Purpose. Notable speakers included the UN Secretary General's Special Envoy to the 2021 Food Systems Summit, Dr. Agnes Kalibata; IMAGINE Co-Founder and former Unilever CEO, Paul Polman; and Artist Voice Coach, Roger Love.
Sessions addressed pressing issues and actions needed to further advance the 2030 Sustainable Development Goals – specifically the needs to rethink plastic and combat the ocean crisis, the climate crisis, as well as food insecurity.
The Enactus World Cup 2021 was supported by impact partners Ford Motor Company and Unilever; Enactus innovation partners AIG, BIC, DSM, and Harmony; and the Better World Award Sponsor, Ford Motor Company Fund.
Empire worked closely with the Enactus team to create the overall event, run of show, and graphics; coordinated logistics for all speakers and talent; and oversaw the technical production and broadcast.
Enactus is the world’s largest experiential platform dedicated to developing the next generation of entrepreneurial leaders and social innovators who create a better world. That translates to 72,000 student leaders around the world on 1,700+ university campuses in 35 countries, focused on creating innovative solutions to the world’s greatest social, economic and environmental challenges – and we know your involvement will help motivate and propel them all.
Enactus believes that investing in students who take Entrepreneurial Action for others creates a better world for us all. You can learn about the work of the Enactus #nextgenleaders here – everything from innovative technology used to alleviate the burden on medical workers during COVID-19 in Australia to the world’s first zero-waste shower tablets in Canada to an edible alternative to single-use plastic utensils in Morocco.
Empire is a leading producer of virtual, hybrid and live events, and has been serving not-for-profit organizations for nearly three decades. Empire is proud to support Enactus.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
