Eurasia Group GZERO Summit Japan 2022
After a two year interval due to Covid-19 Empire's Japan office resumed its work with Ian Bremmer's Eurasia Group to bring back the "in-person" version of the most elite geopolitical event in Japan - the Zero Summit. The high level conference brought together corporate, political and civ leaders in a dynamic forum to discuss the greatest risks and opportunities facing our world today.
A wide range of topics on the current and ever changing geopolitics of the world were discussed over the course of the day with appearances from Yoshimasa Hayashi-Foreign Minister of Japan, Yasutoshi Nishimura-Minister of Economics, Trade and Industry, and Kono Taro-Minister of Digital Affairs. Also Yuiko Koike, Governor or Tokyo joined to present a keynote speech about current undertakings future plans of the city of Tokyo. Many other speakers and participants shared their insight both on the stage and via livestream to deliver an engaging and important thought leadership event.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
