Target Financial Community Meeting

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February 1, 2023

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On Tuesday, February 28, 2023, Empire once again served as producer to Target Corporation for their 2023 Target Financial Community Meeting, an annual presentation by the company’s leadership to analysts and media.

This year the event was held at The TimesCenter in the heart of Times Square, New York City. Target announced their 2023 growth plans, earnings, and recent accomplishments, along with strategies for continued growth for 2023 and beyond.

After a networking breakfast, Target CEO Brian Cornell took the main stage to provide financial perspective for the upcoming year, highlighting updates on Target’s partnerships with Apple, Starbucks, and Ulta Beauty, as well as growth in the company’s owned brands such as Good & Gather and All In Motion.

At the conclusion of the presentation, Target’s leadership team engaged in an Investor Q&A segment which was immediately followed by a smaller Q&A session with media only.

Additionally, Target leaders had one on one live broadcast interviews where they further discussed Target’s financial performance and plans.

As in past years, Empire worked closely with Target’s team to plan and execute each component of the event. Empire oversaw permitting, venue management, technical production, programming, budgeting, creative design and catering. Empire also managed new accessibility features that had not previously been included, such as virtual and in-person American Sign Language Interpreters.

Empire is proud to work with leading corporations like Target to present their important business communications events.

A modern event space decorated with greenery, featuring sleek tables and chairs with a Microsoft Connect() sign.

Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.

A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.

Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.

Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.

To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent

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