Front Row Tokyo’s Rosewood Miyakojima Opening
The inaugural Rosewood Front Row Tokyo, marked Rosewood Hotels & Resorts' debut in Japan, celebrating the opening of Rosewood Miyakojima. The third in Rosewood’s global cultural series, this event immersed guests in a sensory journey of Japanese art, design, gastronomy, and music.
Senses in Motion, the event’s core experience, blended Okinawa-inspired cuisine by Chef Natsuko Shoji of the acclaimed étéwith soulful performances by Reuben James and his band. Artful lighting and projections crafted a dreamlike setting, reflecting Miyakojima’s heritage. The energy continued at an after-party for 400, with a dynamic DJ set by Antonin Courant and bespoke sake cocktails by bar twelv.
Embodying Rosewood’s "A Sense of Place®"philosophy, Front Row Tokyo set a new benchmark for luxury experiences. We are honored to have collaborated with Rosewood Hotels & Resorts to bring this visionary event to life, redefining immersive events within the global cultural series.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
