Games for Change Summit at United Nations

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October 29, 2024

The United Nations Headquarters

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In collaboration with Games for Change, Empire helped bring the Games & SDG Summit to life at the United Nations Delegates Dining Room. More than 170 guests came together to explore how games and immersive media can help support key Sustainable Development Goals (SDGs) that impact society and the environment.

The event offered fireside chats, panels, and presentations from cross-sector leaders, along with an on-site arcade featuring games centered on SDG themes like climate change, sustainability, and emotional well-being. The day concluded with breakout workshops, where attendees discussed industry challenges,  shared solutions, and explored concrete outcomes.

Empire collaborated closely with Games for Change and the United Nations to deliver a successful event, overseeing all aspects of production, including technical, creative, and logistical elements.

A modern event space decorated with greenery, featuring sleek tables and chairs with a Microsoft Connect() sign.

Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.

A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.

Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.

Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.

To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent

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